Hi , I hope you guys found the last Blog bit useful . Well, moving away from The Silicon valley way of doing business there are certain men who have proved that for an entrepreneur to succeed you need to be a Psychologist too .As once said by Don Graham , CEO of Washington Post after meeting with Mark Zukerberg " I concluded in that lunch the key to Mark's success is that he is Psychologist too".Another genius who rose to Fame with his bestseller Maverick and of course his Avant-grade ways of doing business (He hates to be called as Businessman with "Avant-Grade" ideas) is Mr Ricardo Semler
Ricardo Semler's New way of defining Corporate Pyramid or i would say destroying the "Pyramid"
Ricardo Semler is the CEO and majority Shareholder of Semco, Brazil which has grown exponentially under his leadership. Ricardo who talks about Change aspect , Leading by omission and believes that no fundamental changes are coming out from within the industry . . Ricardo also believes in Tom Peter's ideology that "Successful business are always visceral not cerebral". According to him we were still deeply stuck in a military way of running a business and even the terms used in Business Mission , Objective , operations are straight from Military lexicon . Ricrdo's Article Managing without managers in Sept-Oct,1989 HBR edition became very famous and was re-printed thrice . In that article Ricardo has talked about the three values which drove the organization from going under to making 10% hike in sales of its products and acquiring new companies .
In a nut shell Ricardo Semler believes that if managers are told to act like counselors and employees as responsible Citizens of a country then they will definitely care about whether the company earns profit or not .
Another interesting concept was brought forward through his book "Seven Day Weekend " where he admits that his democratic management system cannot be followed by all the companies to the same extent but we have to stop following old Rationale .
Ask 3 times Why before doing something
According to Semler "If we have a cardinal strategy that forms the bedrock for all these practices, it may be this : ASK why.". Asking why three times in a row generally gives the root cause whay are you doing a thing and thus it leads to fundamental changes within the industry , At a Lecture Ricardo gave at MITsloan he told that Aviation industry is in such a rut now that everybody is frustrated now including customers , Owners and even the employees . Stating a simple example he told that Flight security guidelines and demonstrations which is delivered evrytime you board a flight why doesn't the employees come up with something new. Semler had adviced British Airways to have small dummy room where all the breathing masks are kept and then tell passengers to take a test and get a certificate and over a period of time majority of the passengers will have it . The major cause isthat the people in the industries have stopped asking "Why" !! .
Facebook ---Dash of Vanity and pinch of Voyeurism !!
Facebook a Billion dollar company which was started in Harvard Dorm room
by few geeks Zukerberg , Dustin Moskovitz (company's CFO). Facebook which first came in the mind of Mark Zukerberg at the time he was working on a portao Harvard connect . Facebook which plays a very pivotal role right from our Social life to Geo-Politics has now more than 500 million users and has resulted in throwing out various monarchs like Mobbrak in Eqypt . Facebook has no respect for Geographical boundaries or even Political boundaries .
P.S : Now the question comes what is different in these entrepreneurs that despite having an avant-grade strategy they still succeed , unlike all of us who are young and generally get confused between different options presented to us and as a result of which we dont choose but we should never forget that not choosing is also a choice .
Mark knew what worked and what didn't . He was greatly influenced by the success of Friendster and his own website which he hosted on Harvard's server called Facemash . According to him people want to remain in contact with the people whom they met in conference,events& fests or who don't live near you.Facebook was mainly for maintaining constant touch with your Latent acquaintance who are not that close that you will go out of your way to call them . So, he understood what other networking website couldn't provide . Its not that he knew that Facebook was the thing which he will be doing whole of his life instead he was more interested in another project called Wirehog which he started with his High school friend from Caltech but he made the right decision at right time . So, here is an important tip for all the entrepreneurs who are not making a bold decision in their life but always remember not taking a decision is also a type of decision .According to an Interview with Mr David Kirkpatric who is the author of a bestseller The Facebook Effect at the computer history museum , he said that Facebook doesn't provide the social content but it is just a platform where people can do different amazing things online which can range from finding a blood donor to getting a date
